” group opposing the Christ Church Cathedral demolition has launched a public relations offensive to convince Kiwis the landmark is not ruined.

The six-week campaign by the Great Christchurch Building Trust (GCBT) includes extensive billboard and media advertising, featuring photographs of the cathedral taken from a helicopter.

GCBT co-chairman Jim Anderton said the photographs showed the cathedral in a different light – far from the ruin that many perceived it to be.”

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